Egads. Being Creatively Destructed Looks Like This

I used to be a Nokia fan back in the day at the beginning of smart phones. Nokia was king. It was fun going to Hong Kong and looking at designs by Nokia and Sony Ericsson that were not available in the US. It was like Christmas every day for a tech geek like me. I was in Hong Kong in 2007 when Apple announced the iPhone.

Suddenly every phone on the planet seemed obsolete.

Since that day, Nokia has been staggering like a punch drunk baboon looking for answers.

Read the letter from Nokia CEO Stephen Elop giving troops the bad news. He says Nokia is like a burning platform and their choice is either burn or dive into the frigid water. Lucky him. He wins the job as CEO and this is his reward. He knows they are effed. 

Seriously seriously effed.